Apr\u00e8s la s\u00e9rie de conf\u00e9rences en F\u00e9vrier donn\u00e9es \u00e0 MBWay au niveau national, nous avons h\u00e2te de rencontrer cette semaine les \u00e9tudiants en MBA de MBWay Nantes pour un cours en anglais sur le Marketing International. Cet enseignement souligne l’importance de l’interculturel dans cette discipline.
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